AI Insights · Timothy · July 2025
Unicorn Games iOS Performance in Bulgaria Q2 2025
Explore the performance trends of top unicorn-themed games on iOS in Bulgaria during Q2 2025, highlighting key metrics such as downloads, revenue, and active users.
In the second quarter of 2025, several unicorn-themed games showed varied performance on the iOS platform in Bulgaria. Here's a detailed look at the top five apps based on data from Sensor Tower.
My Little Pony: Harmony Quest by Budge Studios experienced a steady revenue flow, peaking at approximately $12 in the final week of June. Downloads fluctuated, with a notable peak of 19K in the week of May 12. Active users remained relatively stable, ranging from 14K to 22K over the quarter.
My Baby Unicorn from TutoTOONS saw a significant revenue spike, reaching $18 in early May. Downloads were minimal, remaining mostly below 5K throughout the quarter. Active users peaked at 13K in early June but declined to 5K by the end of the quarter.
Kpopsies - My Unicorn Band also by TutoTOONS, had a notable revenue increase to $19 in early May, although downloads remained sparse, peaking at just 6K. Active users hovered around 8K to 10K, indicating consistent engagement.
My Baby Unicorn 2 showed low download numbers, mostly under 3K. Active users were limited, peaking at 4K during the period.
Finally, Toddler Games: for 3 Year Olds by IDZ Digital Private Limited had minimal downloads, peaking at 4K in early May with no revenue reported for the quarter.
These performance insights provide a snapshot of the unicorn-themed gaming market in Bulgaria, with more detailed data available through Sensor Tower.